SmarterStats is a powerful web analytics and SEO tool that helps you understand how people are using your website. Think of it like Google Analytics—but with more control, better privacy, and the option to run it on your own server.
Both versions of SmarterStats give you powerful web analytics and SEO tools—but Enterprise includes extra features designed for teams, larger environments, or managed service providers.
SmarterStats Professional – Ideal for individuals or small teams
Full web analytics for one site or server
SEO tools to help you analyse and improve search engine performance
Real-time and historical traffic reporting
Easy-to-use interface for tracking visitors, bots, referrers, and more
Great for webmasters, marketers, and business owners who want insights into a single site or server
SmarterStats Enterprise – Built for larger businesses and service providers
Everything in Professional, plus:
Multiple site/server support – manage analytics across multiple websites or domains
Remote data collection – analyse stats from multiple remote web servers from a central interface
Multiple users and role-based access – perfect for teams and clients
Report scheduling and sharing – automate report delivery for regular insights
Integration with SmarterMail logs – get even deeper visibility if you're using both tools
SmarterStats gives you insights like:
How many people are visiting your site
Where they’re coming from
What pages they’re viewing
Which bots are crawling your site
How your SEO is performing
It’s great for improving site performance, fixing issues, and making smarter marketing decisions.
You own the data – it stays on your server
More detailed logs – including bot traffic, server errors, and raw hits
No tracking cookies required – better for privacy and GDPR
Works without JavaScript – so it captures everything, even from users with scripts blocked
Yes. Because SmarterStats runs on your server and doesn’t rely on third-party scripts or cookies, it’s much easier to stay compliant with GDPR and other privacy rules.
Not necessarily. SmarterStats works by analysing server log files, so there’s no need to add code to your pages—though it can also work alongside JavaScript tracking if you want more detail.
It’s ideal for:
Website owners who want full control of their analytics
Agencies managing multiple client websites
Businesses focused on privacy or compliance
Anyone frustrated by the limitations of Google Analytics
You’ll get dozens of built-in reports, including:
Visitor traffic and trends
SEO performance and keyword tracking
Bot traffic and crawler behaviour
Geographic data
Bandwidth and server errors
And much more—all customisable to suit your business.
Not at all. The interface is easy to use, and we’re here to help with setup or configuration. If you're managing logs or integrating with other systems, a bit of IT knowledge can help—but it's not required.
A points-based system, the more points you purchase the cheaper the pricing.
A fully featured API that allows you to do everything you need with your orders
Servertastic Limited is registered in England and Wales.
Registered Company Number: 04982077
VAT Number: GB125485804